Get a Press Release Today!When you’re launching a new product or service (or just want to tell the world how awesome your business is) few marketing efforts can have the immediate impact that a well-crafted and widely distributed press release does.

Press or media releases have been somewhat abused over the past few years, but they are still incredibly effective at attracting the interest of local media, industry reporters, bloggers and more. If you have a business that has something to say (don’t we all?) then press releases should absolutely be a part of your marketing strategy.

How Gravytrain Spreads the Word

As you’ve probably already guessed from working with us or through browsing our website, here at Gravytrain we focus on one thing: being content experts. We don’t pretend to be the best in the world at attracting media attention, nor are any of us very well-connected to major journalists at the various high-traffic news websites, blogs or other media outlets around the world.

However, what we ARE good at is producing the written material that goes inside of your press releases. Our team will connect with you to learn more about your product, service or newsworthy material and then turn it into a press release chock-full of expertly-optimized backlinks that direct journalists, bloggers and potential new customers to the various areas of your website referencing material in the release.

We then either distribute the press release on your behalf to a network of about 50 press release websites that allow for free release submission, or turn the release over to a very capable nationwide distribution partner which is specific to your needs, such as PR Newswire, or Marketwire. Distribution explained:

SEO DISTRIBUTION THROUGH MARKETWIRE+-
This is our entry level plan for those who have a small business, website, professional service (i.e. attorneys, dentists, etc.) and others that want to utilize press releases for search engine optimization and website traffic benefits. We've partnered with Marketwire as our distribution partner for this package as they have excellent service and generally earn links on Yahoo! News, television stations, Reuters and other top-tier news sources.
SEO PLUS DISTRIBUTION THROUGH PR NEWSWIRE+-
For those who are operating at a higher level and want a bit more bang for their buck, we've partnered with PR Newswire as our distribution partner for this SEO Plus package. PR Newswire is the largest press release distribution source in the world and has access to hundreds of thousands of journalists, news websites, television stations and more. We generally see much larger syndication with these releases, and they are worth it if you're looking to gain additional website traffic and have the potential for journalists to pick up your release and write a follow-up story.
THE DOMINATION PACKAGE: DISTRIBUTION THROUGH ALL OF THE ABOVE+-
If you've got a real business or you're building an online brand: this is the package for you. We'll get your release out through our free distribution partners, plus Marketwire and PR Newswire, ensuring that hundreds of websites syndicate your press release and that you receive the most search engine optimization benefit possible through a press release. You'll also get a full report outlining the syndication of your release including backlinks, websites, traffic, Google and Yahoo! results and more. It doesn't get any better than this!

So – why book a press release through Gravytrain? It’s simple. On top of the perfectly-written content and proper search engine optimization you’ll get inside of the release itself, you’re also going to save significant cash over utilizing a PR firm or buying a “one-off” release through any one of these distributors. As we send out a higher volume of press releases than a normal business would, we can leverage our bulk pricing to ensure that you get a great deal. The rest, as they say, is gravy.

The Benefits of Sending a Press Release

The benefits of sending a press / media release are many, but there are a select few that our clients enjoy in particular:

BETTER VALUE FOR YOUR MARKETING DOLLAR+-
Consider the cost of placing a quarter-page ad in the retail section of tomorrow's New York Times (assuming tomorrow isn't Sunday!). This ad, which will run just once nationwide, will cost you around $19,500 - and that's without considering design, production costs, and more. There's a very high probability that spending your money on regular press releases and on follow-up with the journalists, bloggers and other influencers in your industry will be a better long-term investment.
LONG-LASTING PUBLICITY+-
Consider the cost of placing a quarter-page ad in the retail section of tomorrow's New York Times (assuming tomorrow isn't Sunday!). This ad, which will run just once nationwide, will cost you around $19,500 - and that's without considering design, production costs, and more. There's a very high probability that spending your money on regular press releases and on follow-up with the journalists, bloggers and other influencers in your industry will be a better long-term investment.
ADDED CREDIBILITY+-
Many customers who are shopping online look around for "social proof". Are your business and brand reflected in a positive light? Is anyone talking about them? Press releases offer "food" for the search engines, and with the additional exposure offered by the journalists and others that do a follow-up piece or a story on your business, your credibility will continue to increase.
ADDITIONAL MATERIAL FOR YOUR WEBSITE+-
This isn't as trivial as it sounds; after a few months or a year of sending regular media releases, many business owners find that a huge chunk of their regular traffic arrives having found one of their press releases in a search engine. We actually recommend to our clients that the release goes up on the company blog or website first, as this ensures that Google recognizes your website as the original author of the press release content and ranks you at the top.
REFRESH YOUR BRAND IN YOUR CLIENTS' MINDS+-
Of course, just because a press release goes out to the world at large doesn't mean that your current clientele shouldn't receive it as well! Press releases are an excellent reason to fire off an email to your customer database, letting them know about your news and offering proof that your business is one to stick with into the future.

The bottom line: if you’re in business for the long haul, regular press releases and a follow-up plan to ensure that local / industry journalists and bloggers hear your news and write about it should be a major piece of your marketing strategy.

Pricing

We have a few different options which you can choose from based on your budget and how much you want to spread the word. With any of our plans you’ll get a great press release written; the pricing differences are entirely based on the distribution of your release.

  • choose your plan

  • # Words per Release
  • # Links Per Release
  • Custom Release Content
  • Emailed Release Proof
  • Marketwire Distribution
  • PR Newswire Distribution
  • Google News Inclusion
  • Yahoo! News Inclusion
  • Links to Your Site
  • Syndication Report
  • domination

  • $549

    per release

  • 400 words (x2)
  • 1-3
  • yes
  • yes
  • yes
  • yes
  • yes
  • yes
  • 300+
  • yes

Samples of Past Releases

What! What’s this? You want samples, you say? Alright, here is a small handful of previous releases that we have permission to share. Observe their fine quality, and enjoy the immaculate sense of “Ahhh. . . fresh press release!” that you can obtain from just a mere reading:

Gravytrain Offers Full Content Writing Services to Businesses Looking to Take Their Website to the Next Level

Gravytrain Takes a Load Off the Backs of Businesses in the Form of Their Fully-Managed Blog Writing and Maintenance Service

MyiBroke Brings an End to the Era of Disposable Electronics, Repair Service Helps Thousands of Individuals By Fixing Damaged iPhones

Amazing, right? Thanks! We appreciate it. Now, it’s your turn!

Book your Press Release Today!

Ready to announce your game-changing new product or time-saving service to the world? All set to have a major burst of attention, news articles all over the web and potentially thousands of new visitors to your website over the coming days and weeks? Then you’re ready to book your press release through Gravytrain!

Simply fill out the form below and our team will contact you shortly. Thanks for your interest in our press release service and we look forward to sharing your news with the world!

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